THE

CITRUS
PROJECT

Today, the best opportunity in Florida ag land is citrus. Through The Citrus Project, Cherrylake Real Estate provides land investors with high-reward investment opportunities while minimizing risk through active management. We do this with a turnkey solution for managing your asset, from groves to marketing.

THE

CITRUS
PROJECT

Today, the best opportunity in Florida ag land is citrus. Through The Citrus Project, Cherrylake Real Estate provides land investors with high-reward investment opportunities while minimizing risk through active management. We do this with a turnkey solution for managing your asset, from groves to marketing.



WHERE CRISIS AND OPPORTUNITY MEET

For the past decade, the Florida citrus industry has been facing a tough challenge with citrus greening, causing many growers to exit the industry and creating opportunities for ag land investment. The supply of fresh Florida citrus has drastically diminished, yet the demand for fresh Florida citrus has remained steady. Through the crisis of greening, the industry has changed, the growing practices have evolved, and those committed to the citrus industry are reaping the rewards of a reduced supply and increased prices.

New growing technology and citrus varieties, lucrative state and federal grants, opportunistic tax regulations coupled with historically low land prices in Florida and low production costs compared to competing citrus states - the opportunity to enter the market is strong and we believe now is the best time.



PARTNERSHIP IN ASSET MANAGEMENT

Our team of experts is committed to bringing you the resources needed to be successful in the Florida citrus industry. We will provide you with expertise in:

  • Optimum soil, water, drainage and climate selection Selection of citrus varieties and rootstock
  • Selection of citrus varieties to grow based on location and market
  • Knowledge on grant writing and access to cost-share citrus investment funding
  • Grove development and production
  • Harvesting
  • Packing
  • Marketing


 

Our expertise has been acquired through our
sister-company, IMG Citrus, who has been a leader in Florida for over 40 years.

 

THE ASSURANCE OF A
LEADING FLORIDA CITRUS OPERATION

Through vertical integration, IMG Citrus has the experience and operational knowledge of each step in the fresh citrus supply chain process; from growing and packing to marketing and distribution. Fresh Florida citrus is a niche market that, unlike juice citrus, provides the highest value and differentiation from other citrus producing regions. IMG Citrus currently markets citrus across the United States and in Europe and Asia under its in-house brand, Happy Food®, and distributes fresh citrus year round though partnerships with growers in South America. The vertically integrated business model provides efficient in-house cost structures and the financial stability to ensure the success of our partners and vendors. Through efficient, knowledgeable and lean processes combined with long-term leadership on the markets, IMG Citrus is able to return the highest possible paybacks to growers it partners with.

State of the art facilities:

  • Electronic pre-grading
  • D-pack packaging machine
  • 12,000 sq/ft refrigerated distribution facility
  • In-house food safety lab


THE ASSURANCE OF A
LEADING FLORIDA CITRUS OPERATION

Through vertical integration, IMG Citrus has the experience and operational knowledge of each step in the fresh citrus distribution process; from growing and packing to marketing and distribution. IMG Citrus currently markets citrus across the United States and in Europe and Asia under its in-house brand, Happy Food. The business model provides efficient in-house cost structures and the financial stability to ensure the success of our partners and vendors. Through efficient, knowledgeable and lean processes combined with long-term leadership on the markets, IMG Citrus is able to return the highest possible paybacks to partner growers.

State of the art facilities:

  • Electronic pre-grading
  • D-pack packaging machine
  • 12,000 sq/ft refrigerated distribution facility
  • In-house food safety lab


LET’S TALK CASH FLOWS & PROFORMAS

For more details, cash flow projections and a review of the proforma of such an investment, contact us. We’ll gladly share more information with you.


WHERE TRADITION MEETS INNOVATION

Family owned and operated for over 40 years, IMG Citrus was founded by the Sallin family, same founders of Cherrylake Real Estate. From citrus freezes in the 1980's, to hurricanes and greening threats, adversity is no stranger to IMG Citrus. Yet, visionary leadership has provided the company with a relentless ability to create opportunity out of adversity.

Today, IMG Citrus is has one of the most technologically advanced packinghouse in Florida, known for bringing innovation such as electronic pre-grading, infrared laser brix sorting, and d-pack capacity to the state. In the groves, IMG Citrus is utilizing microbiology, robotics, IOT sensors, and advanced computing systems for data collection, analysis and decision making.


the CITRUS PROJECT